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Sphere on Spiral Stairs

Bringing Clarity to
Complex Decisions

Make confident decisions through rigorous, human-centered research...without unnecessary complexity or overhead.  ​

  • Trusted partner across healthcare, government, and regulated environments

  • 25+ years in consumer, UX, and CX research

  • 5,000+ qualitative sessions conducted

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How I Work

  • Senior-led, hands-on research

  • Comfortable in regulated, sensitive environments

  • Clear communication throughout

  • Actionable, decision-ready outputs

I work best as a true partner...

embedded enough to understand the reality, independent enough to tell the truth.

If you're navigating a complex decision, stalled adoption, or unclear research findings, I'd be happy to talk.  Short conversations often lead to clarity, even if we don't end up working together.

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© 2026 by Heather Gay Experience Research

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